Want to increase the impact of your insight function? Keen to make your team to be more impactful in your organisation? Need insight to be elevated into a strategic role?

In this video (9mins), Ross Antrobus (Head of Insight at The FA, https://www.thefa.com/) and Paul Griffiths (Client Advocates & Evolve Your Insights) discuss:

  1. How to put an insight function at the heart of an organisation;
  2. How to make sure senior stakeholders appreciate the value of insight;
  3. What are Ross’ three top-tips on how to make an insight team really fly.