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Tag Archives: business development

Business Development – Trust the Process

Speaking to one of our agency clients the other day about how to improve their business development, we were struck by the fact that for many account managers the idea of business development – how you engage with new and existing clients so that they give you more of their budget – has entirely a numbers focus: how much revenue, by when, from whom. For them, business development is a budgetary function, rather than a tangible way of engaging with new and existing … More

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A new financial year, a continued focus on client advocacy

So, we closed our financial accounts for our first year in business this week. It is with a great sense of achievement that we have completed the first year of trading as Client Advocates. We’ve beaten all of our first year targets (were we too prudent in our budgeting or better than we thought – that’s between us and our accountant!) and we have generated a set of really great clients who we have helped over the year, by doing … More

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